BLITZ RECRUITING

Brief:

Create a TV spot to encourage everyone that they can be a UPS worker this season.

Context:

UPS was thousands of workers short for the 2021 peak season, so in 2 weeks we turned this piece around to air on Hulu, Youtube, CTV, and all social channels.

Credits

Creative Director: Kevin Ragland

Copywriter: Landon Hall

Animators: Andres Jimenez

Digital Producers: Nicole Del Rosario, Mackay Bolden

Strategists: Jenna Choi, Taylor To

Account Executive: Hayden Cheek

Account Managers: Savannah McCarthy, Jessica Lockwood