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The Masters
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UPS

UPS helps small business

UPS is the global sponsor of the Masters Tournament. We decided to highlight Augusta Candle Company, a small business in Augusta, GA because small businesses in Augusta had been struggling through the pandemic. We chose to use UPS's platform to elevate them.

Hero TVC/OLV

Small business Highlight TVC/OLV

Paid Social (ENG/FR)

I art directed and worked with the editor to make paid social advertising to go out across all of UPS's social media channels to highlight their partnership with the Masters.

My creative copywriter partner also spoke French, so that helped.

Credits

THE MARTIN AGENCY

CD: Jeanette Tyson
ACD: Raymond McKinney
Copywriter: Landon Hall
Art Director: Christian Smith

Director: Jordan Rodericks @ SpangTV
Editor: Sean Fazende

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